Improve Search Engine Rankings With One-Way Backlinks

Improve Search Engine Rankings With One-Way Backlinks

A couple of years ago, getting ranked really well in the search engines was a pretty easy task. I'm talking rankings in the top 10 for almost any keyword phrase you wanted.

All it took was a little research and effort, and within about a month or so, you could find your website listed in the top 10 rankings for just about any term you could want.

But, times have changed and it's getting really difficult to get good rankings for all but the least used keyword phrases.

I know people are now teaching others to use what are called "long-tail" keyword phrases, but let's face it-- what good is it going to really do your website to be ranked #1 for a phrase like "why does my dog get fleas and how do I get rid of them?" if it's only searched for once a year?

Why The New Search Algorithms Came About...

It wasn't to long ago when you could simply trade links with other "like-minded" websites and webmasters, and this would really help your websites rankings.

Problem is-- so many people started using very poor linking scripts, and everyone's link directories all started looking the same. It got so bad in fact, that these scripts would even do automatic linkings between websites who were using the same linking script!

After you start getting 3 million websites all linking together, and linking to the exact same things and websites, well it can really kill the results in the search engines, so something had to change.

What Really Matters In Backlinks Today?

After much testing and research, what seems to make the biggest impact in your sites rankings today is what are called "One-Way" backlinks.

These are simply links that are pointing to your website without any returning links pointing back from your website to the other website.

Another very important thing about backlinking that seems to really help is making sure that the linked text pointing to your website DOES NOT always use the exact same keyword phrase for every backlink!

In other words, if your main keyword phrase you like to have pointing to your website from other websites is "dog behavior training", DO NOT use that keyword phrase all of the time, otherwise it can be looked on as spamming by the search engines.

It's better to use a 60%, 30%, 10% strategy for backlinked keyword phrases. For example, you might use "dog behavior training" 60% of the time, "dog obedience training" 30% of the time, and "stop dog chewing" only 10% of the time.

This way, you won't have a problem of being dropped from a search engines index for spamming reasons.

Summary: Today, it's best to have a combination of links pointing to your websites, with One-Way Backlinks being the most important.

Use a 60%, 30%, 10% keyword phrase backlink strategy to get the best performance from your efforts.

Now get out there and start hunting down websites that will give you one-way backlinks, and watch your rankings start to climb again!